It’s no secret that having and raising a child is more challenging than ever before, but Subnautica 2 and PUBG publisher Krafton may have found the solution to improving population numbers: cold, hard cash. The South Korean-based company recently offered cash-based support for its employees–up to 100 Million Won or around $67,000–per child for childbirth, and the initiative saw double the number of babies born to its employees.
Krafton says that 46 babies were born in the first year of the program, roughly double compared to the same time periods in 2024 and 2025. Krafton’s support includes an initial 60 million Won ($40,100) lump sum for employees who had a child born on or after January 1, 2025, and they could continue to receive a payment of 5 million Won ($3,344) each year over the next eight years of employment at the company.
Additionally, the company has extended parental leave up to two years and introduced other measures as part of its joint research with Seoul National University’s Population Policy Research Center.
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